Categories
Writing

How to configure Matomo Analytics with WordPress

This is a step by step article on how to get started with Matomo analytics on WordPress. This guide is literally being written as I go through each step, while lying in bed on a Thursday night after finishing off a newsletter. It started with me wondering if my recent return to writing on this […]

Categories
Links

Analytics Academy

Subscribe to get your free email course! You’ll learn the basics of how to think about analytics and level-up to implementation strategies for what data to collect—each as one lesson per week. Visit Link

Categories
Links

flare.js

Unobtrusive event emitter API for Google Universal Analytics event tracking Visit Link

Categories
Links

A/B Testing using Pure JavaScript & Google Analytics | Web Resources | WebAppers

ABalytics.js is a pure javascript library allows you to do simple A/B testing working only on your client-side code. All data is registered as custom variables in your website Google Analytics profile, so you don’t need to configure anything server side. Visit Link

Categories
Links

How To Track Form Abandonment in Google Analytics

Find out where your customers are bailing on your form. This technique allows you to find exactly what people are doing with your forms and highlights areas that need improvement Visit Link

Categories
Newsletter Writing

Weekly Update 4

I’m going to change up the timing on these weekly updates. First thing to do is make sure they come out weekly instead of once every month. Sorry about that. The second thing I’m going to do is send them out on Sunday evening so they are waiting in your inbox on Monday morning. This […]

Categories
Writing

Tracking tiny url analytics using tr.im

Tiny URLs, what are they? Tiny URLs are a facility to take a long url, lets take this blog post for example http://www.surfthedream.com.local/blog/Archives/may-2009/tracking-tiny-url-analytics-using-tr.im, enter it into a text box and magically watch it transform into something smaller but albeit unreadable http://tr.im/luzK. Why use Tiny URLs? A lot of people are using twitter these days, I […]